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“Raintree County”: The North American Roadshow
Engagements
“MGM’s memorable drama in the great tradition of Civil War romance” |
Read more at in70mm.com The 70mm Newsletter
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Compiled by: Michael Coate, Hollywood, USA |
Date: 06.11.2024 |
The
following is a reference / historical listing of the roadshow presentations
of “Raintree County” in North America.
The presentations cited in the main section of this work were “hard ticket”
roadshow engagements (i.e. special, long-running, showcase presentations in
major cities prior to the film being exhibited as a general release). Much
like a stage production, these typically featured advanced admission
pricing, reserved seating, an overture/intermission/entr’acte/exit music,
and an average of only ten scheduled screenings per week. Souvenir program
booklet were sold, as well, and, in some locales, the film’s soundtrack
album.
The MGM release was directed by Edward Dmytryk (“The Caine Mutiny,” “The
Carpetbaggers”) and starred Montgomery Clift, Elizabeth Taylor and Eva Marie
Saint. The film was based upon Ross Lockridge’s 1948 novel.
Out of the hundreds of first-run films released in North America during
1957, “Raintree County” was among only three given deluxe roadshow
treatment.
THE ROADSHOW ENGAGEMENTS
(reserved seat policy / 35mm reduction 4-track magnetic stereo presentation
*)
Opening date YYYY-MM-DD … locale — cinema (duration in weeks) [notes]
1957-10-02 … Louisville, KY — Brown (13)
1957-10-08 … Los Angeles (Beverly Hills), CA — Stanley-Warner (10)
1957-10-17 … Boston, MA — Astor (14)
1957-10-23 … Chicago, IL — McVickers (19)
1957-10-29 … Washington, DC — Ontario (8)
1957-12-25 … Minneapolis, MN — Lyic (4)
* “Raintree County” was the first motion picture shot in MGM Camera 65 (aka
Ultra Panavison 70). Conflicting details exist
over whether or not a 70mm print was screened during the film’s world
premiere engagement in Louisville.
Following the initial reserved-seat bookings cited above, MGM re-evaluated
their release strategy and shortened the film’s running time, eliminated the
stereo sound requirement, eliminated the reserved-seating policy, and issued
it as a general release.
This information has been principally referenced from film industry trade
publications and regional newspaper promotion, with thanks to Louis
Bornwasser, Sheldon Hall, Bill Kallay, and Bill Kretzel.
Any international roadshow presentations of this title have not been
accounted for in this article.
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More in 70mm reading:
Ultra Panavision 70 -
almost like a real story
Motion
pictures photographed in MGM Camera 65 / Ultra Panavision 70
To commemorate William Wyler's
monumental epic "BEN-HUR" shot in MGM's Camera 65
70mm Cinemas in North
America
in70mm.com's list
of films blown up to 70mm
70mm
Engagements by Title
35mm to 70mm
Engagements by Year
Large Format 7OMM
Engagements
Month by month
premiere list of wide gauge and 3-strip films
Chronological premiere list of major 70mm films
70mm Blow Up List
Dolby Stereo |
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“Raintree
County”: The North American Roadshow Engagements |
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